Already built for Embodied Coach Lab
I spent the last 15 hours building something that could add an extra
$30K-$50K
per month to Embodied Coach Lab through a VSL funnel and community.
0:00
0:00
1.5×
1×
1.25×
1.5×
2×
See the deliverables
Here are the
sample deliverables:
The funnel
02
embodiedcoachlab.com/coach
01 · Sales page
VSL sales page
The VSL, the headline and an application that opens right on the page.
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embodiedcoachlab.com/coach/booked
02 · Booked
Thank-you page
Welcome video, questions answered and the call prep, so they show up sold.
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The community
01
embodiedcoachlab.com/lab
Where members live
The Lab community
The members' home: the Method, the weekly rhythm, session reviews and the founding cohort.
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VSL script
01
embodiedcoachlab.com/coach/script
8 beats · about 14 minutes
VSL script
Written in your words, hook to call, ready to read off a prompter.
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Ad creatives
03
instagram.com/gkbrown
01 · Static
Static ad
The core promise as one image, in the Instagram feed.
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scripts · 5 angles
02 · Video
Ad creative scripts
Five talking-head hooks, one angle each, all pointing at the VSL.
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instagram.com/gkbrown
03 · Carousel
Carousel
Seven slides, from stuck sessions to the coach you're becoming.
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Email sequences
03
sequence · 7 emails
01 · Watched, not applied
Opted-in
Seven emails that carry the VSL's argument to the application.
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sequence · 4 emails
02 · Applied, not booked
Applied, not booked
Four emails that get the call on the calendar.
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sequence · 6 emails
03 · Booked to call
Pre-call
Six emails that walk a booked coach to the call ready.
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Case studies
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